Master of Business Administration (concentration in Marketing, online)
- 1 year
- Duration
- 19,500 USD
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- MBA
- Degree
- Online
- Format
- Kansas City / USA
- Location
- Avila University
- School
Program description
This online Master of Business Administration (MBA) program with a marketing specialization is approved by the International Association of Certified Business Executives (IACBE). You can tailor the curriculum to your needs by choosing from a variety of electives in areas such as international marketing, communication, analysis, and strategy. The course material teaches you how to manage and execute marketing strategies for any company, and it gives you hands-on experience directing real-world business projects.
Take advantage of the actively involved professors who will guide you toward your goals of being a marketing industry leader through personalized instruction. Upon completion of this program, you will be well-equipped to assess customer needs and develop strategies to meet those needs through the application of research, technology, and assessment.
Program structure
In order to earn the MBA in Marketing online, you will complete 10 courses for a total of 30 credit hours. There are no leveling courses or prerequisites required. Students who have not taken a statistics course in previous coursework will be required to take EC604 Statistical Analysis, increasing the total program credit hours to 33.
Core Courses
- AC 601: Financial Accounting for Decision Making
- BU 601: Behavior, Well-being & Ethics
- BU 699: MBA Capstone
- EC 612: Applied Microeconomics
- FI 630: Financial Management
- MG 698: Global Strategic Management
- MK 610: Marketing Management
Concentration Courses
Students are required to take MK615 and choose any two from the below.
- MK 615: Marketing Strategy
- MK 617: Marketing Analysis
- MK 611: International Marketing
- MK 613: Integrated Marketing Communication
- MK 620: Digital Marketing Communication
Foundation Course
For students without any previous stats course, EC604 Statistical Analysis will be required. Any previous stats course taken will be reviewed to determine if EC604 is required.
- EC 604: Statistical Analysis
Price
- Tuition fees — 650 USD per credit hour (19,500 USD per course)
Requirements for applicants
In order to be eligible to receive an MBA degree from Avila University, you must have the following:
- Bachelor's degree from an accredited institution
- GPA requirements for unconditional admission: 2.75 cumulative grade point average at the completion of the undergraduate degree
- GPA requirements for conditional admission: 2.5 cumulative grade point average at the completion of the undergraduate degree
- Official transcripts from all institutions previously attended
About the university
Upon their arrival in the United States from France in the middle of the 1800s, the Sisters of St. Joseph committed themselves to the "practice of all the spiritual and corporal works of mercy and which will most benefit the dear neighbor." Avila University was founded on these tenets, and it has carried on the heritage via its values and mission.
As a result of our Catholic heritage, Avila University offers an educational experience that fosters the growth of the whole person by teaching students how to love in a way that aims to bring them closer to God and to their beloved neighbor.
The goal of Avila students is to change the world and their communities through creativity, passion, and drive. There are a lot of international students from around the globe on campus. Brazil, Colombia, Haiti, France, India, Jamaica, Kenya, Malaysia, Nigeria, Pakistan, Saudi Arabia, the United Arab Emirates, and Vietnam are among the nations.
