Master - Fashion & Luxury Business

1 year
15,600 EUR
Rolling admission
Rolling admission
Multiple Locations / Spain , Germany , Switzerland
EU Business School

Program description

The fashion and luxury goods sector has been vital to human progress for ages. This curriculum trains students to represent a brand by teaching them how to operate a business and how consumers feel about high-end goods, with an emphasis on design and originality.

Students will gain an in-depth understanding of how to manage and position a distinctive brand via the lens of components including advertising strategy, communication skills, and inventive, entrepreneurial thinking.

Program structure

Term 1

  • Luxury and Fashion Business Management
  • International Luxury Brand Management
  • Winning Strategies for Market Entry
  • Tools for Success
  • Business Immersion Week

Term 2

  • The Luxury Experience
  • Digital Marketing and Luxury Product Strategy
  • Strategic Development for Business Success
  • Developing a Leadership Edge
  • Business Immersion Week

Term 3

  • Continuous Innovation in Luxury and Fashion
  • Sustainable Value Creation in Fashion and Luxury
  • New Product Development for Growth
  • Building Successful Teams
  • Business Immersion Week


  • Final Project


Munich, Barcelona, Online

  • Tuition per term - 5,200 EUR
  • Dissertation Fee (one time) - 630 EUR
  • Application Fee (one time) - 200 EUR


  • Tuition per term - 10,780 CHF
  • Dissertation Fee (one time) - 840 CHF
  • Application Fee (one time) - 200 CHF

Requirements for applicants

  • 1 certified copy of bachelor's degree and transcripts
  • Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; English native or equivalent

Applicants must also meet one of the following:

  • A GPA of 3.0 on a 4.0 scale
  • A satisfactory score on the GMAT or GRE
  • An interview with the academic dean

* Students who do not meet the criteria will have an interview with the admission committee and will be considered on a merit basis.

About the university

EU Business School is a high-ranking, internationally recognized business school with campuses in Barcelona, Geneva, Montreux, Munich, and online. It was founded in 1973.

Our objective is to establish and preserve our principles, which support change, multiculturalism, and diversity, while thoroughly preparing our students to prosper and influence change in the global business environment.

EU students can obtain state-recognized degrees through partnerships with Dublin Business School in Ireland, University of Derby, and London Metropolitan University in the United Kingdom. Students can earn university bachelor's, master's, and MBA degrees through its partnership with Spain's Universidad Católica San Antonio de Murcia (UCAM).

Read more about EU Business School

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