MBA - International Marketing
- 1 year
- Duration
- 21,900 EUR
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- MBA
- Degree
- Mixed
- Format
- Multiple Locations / Switzerland , Germany , Spain
- Location
- EU Business School
- School
Program description
Marketing one's goods and services is crucial to the success of any company. Today's dynamic and multifaceted business environment places a premium on efficient service delivery. Learn about global markets, competitors, product portfolios, and customer behavior with the help of this curriculum.
Students will discover the latest in digital marketing tactics, advertising, and media as they get an understanding of the global marketing industry.
Start Dates: October, January & April.
Program structure
Term 1
- Transformational Management & Leadership
- Organizational Behavior
- Financial Reporting & Analysis
- Marketing in a Digital World
- Data Analysis for Managers
- Negotiation
- Consulting Lab
- Crafting Your Future
Term 2
- Corporate Finance
- People & Talent Management
- Global Economics
- Strategy & Decision Making
- Information Systems & Technology
- Communication for Success
- Legal Issues & Business Ethics
- Crafting Your Future
- Business Strategy Simulation
Term 3
- International Marketing
- Sales Management & Strategy
- Marketing Research
- Digital Marketing Strategies
- Advertising & Media
Graduation
- Dissertation
Price
Munich, Barcelona, Online
- Tuition per term - 7,300 EUR
- Dissertation Fee (one time) - 630 EUR
- Application Fee (one time) - 200 EUR
Geneva
- Tuition per term - 13,250 CHF
- Dissertation Fee (one time) - 840 CHF
- Application Fee (one time) - 200 CHF
Requirements for applicants
- 1 certified copy of bachelor's degree and transcripts
- Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; English native or equivalent
Applicants must also meet one of the following:
- A GPA of 3.0 on a 4.0 scale
- A satisfactory score on the GMAT or GRE
- An interview with the academic dean
* Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis.
About the university
EU Business School is a high-ranking, internationally recognized business school with campuses in Barcelona, Geneva, Montreux, Munich, and online. It was founded in 1973.
Our objective is to establish and preserve our principles, which support change, multiculturalism, and diversity, while thoroughly preparing our students to prosper and influence change in the global business environment.
EU students can obtain state-recognized degrees through partnerships with Dublin Business School in Ireland, University of Derby, and London Metropolitan University in the United Kingdom. Students can earn university bachelor's, master's, and MBA degrees through its partnership with Spain's Universidad Católica San Antonio de Murcia (UCAM).