Certificate - Advanced Social Media Production (Auteurism)
- 1 year
- Duration
- 21,288 CAD
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- Certificate
- Degree
- Campus
- Format
- Toronto / Canada
- Location
Program description
By combining theoretical and practical learning, students of the Advanced Social Media Production - Auteurism one-year graduate certificate program acquire the knowledge and abilities necessary to build a distinctive brand identity, which can then be used to fuel activism, establish trends, and generate revenue.
In this course, students learn to build a personal brand and manage a social media team by developing a wide range of abilities, such as video content creation, writing, and marketing. This all-encompassing method improves both the artistic and technical sides of content production, setting students up for success as future leaders in the ever-changing field of social media production.
By the time they graduate, students will have the skills necessary to work as digital marketing consultants, influencers, content creators, and other similar positions within media firms, where they may help with branding and content curation across different social media platforms.
Program structure
Semester 1
- Advanced Storytelling
- The Art of Editing
- Lighting & Cinematography
- Influencer Culture
- Auteur Studies
- Developing Your Brand
- Personal Mise-en-scene
Semester 2
- Thesis Project
- Self-Producing
- Building Your Team
- Director's Techniques
- 3rd-Party Partnerships
- Marketing & Financing Your Channels and Yourself
- Creative Business & Legal Aspects
Price
Base tuition fee (for two semesters - 1 year):
- 21,288 CAD for international students
Additional fees:
- Application Fee - 110 CAD
- Incidental Fees (student ID, student association membership, etc) - 2,000 CAD
- Mandatory Health Insurance - 790 CAD for 1 year coverage
Requirements for applicants
Admission Requirements
- College diploma or bachelor's degree
- Video introduction
- Current resumé
- Social media or video campaign portfolio
Applicants with international transcripts who do not provide English proficiency test results must test at the college level in the George Brown College English assessment to be considered for admission. In addition, applicants who are considered for admission to the program based solely on their work experience will be required to provide proof of English proficiency at the college level, and may be required to write the George Brown College English admission assessment.
English language proficiency
- George Brown English for Academic Purposes (EAP) Program - Level 8;
- IELTS (Academic) - 6.0, minimum 5.5 in each skill band;
- TOEFL - 80 (online) minimum 20 in each skill band;
- Duolingo English Test - 105;
- MELAB - 80;
- PTE (Academic) - 54, overall minimum, 50 in each skill band;
- CAEL - 60 (overall);
- Cambridge English Exams (B2 First, C1 Advanced or C2 Proficiency) - 169 or more (with no individual skill below 162).
About the university
George Brown College opened its doors in 1968, welcoming just over 2,000 students.
Since then, full-time student population has grown to more than 30,000. People come to George Brown from across the Greater Toronto Area, the country and the world to develop the skills and gain the real-world experience needed to succeed in the workplace. Since 2004, under current President Anne Sado’s leadership, George Brown has more than doubled in size, broadened international partnerships and increased commitment to strengthening the cultural, economic and social fabric of Toronto.
About George Brown College
The college located in Toronto, Canada. It has three campuses - Casa Loma, St.James, Waterfront, other locations where students attend classes and Student Residence.
George Brown College educates a blend of theory and hands-on experience, prioritizes real-world learning and provides students with opportunities to work alongside industry professionals in applied research and fields education opportunities. Its industry partnerships mean students get the latest trends and tech they can expect in the field. The college offers 170 programs in 7 centers. They include Art, Design and Infromation technology, Business, Community Services and early childhood, Construction and Engineering technologies, Health Sciences, Hospitality and Culinary arts, Preparatory and liberal studies.
Experiental and work-integrated learning oportunities are availabale to students to take part in.
6 reasons to study at George Brown
- Study in Downtown Toronto
- Hands-on, real world experience
- Infromed by industry
- Expert instructors
- Applied research
- Promoting enterpreneurship
