Diploma - Social Media Production (Culture-Based Creativity)
- 2 years
- Duration
- 22,188 CAD/year
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- Diploma
- Degree
- Campus
- Format
- Toronto / Canada
- Location
Program description
The two-year Social Media Production - Culture-Based Creativity (P116) diploma program will prepare you for a variety of social media-related jobs, such as advertising consultant, content producer, influencer, and more.
While delving into the larger context of social media's impact on culture and societal norms, students hone the technical abilities and commercial savvy necessary for social media creation. Topics such as cultural trends, visual literacy, and semiotic approaches are also covered in the curriculum. Ethical and effective social media communication tactics are the goal of the program's comprehensive approach.
Practical creation sessions to study the process of social media content generation are part of the hands-on learning experience.
Students develop a diverse skill set that includes content creation basics, analytics generation and interpretation, and an in-depth knowledge of the cultural impacts and consequences of social media dynamics. Graduates will be prepared to negotiate the intricate world of social media with a deep awareness of its cultural and technical aspects, thanks to our all-encompassing approach.
Program structure
1ST YEAR
Semester 1
- Creativity: A Cultural History
- Visual Culture
- Are They Watching You?
- A History of Mass Media
- Learning to be Creative
- Communicating Across Contexts
Semester 2
- Globalization & Media
- Cultural Trends & Social Media Production
- Are You Watching Them?
- Semiotics in Culture
- Online Ethics
- General Elective 1
2ND YEAR
Semester 3
- Media & the Activist
- Content Creation
- Are You Being Influenced?
- Short Form Video Narrative
- Business Creation
- General Elective 2
Semester 4
- The Other's Perspective
- Media Production
- Are You Influencing Them?
- Creativity & Innovation
- Social Media Management
- General Elective 3
Price
Base tuition fee (for two semesters - 1 year):
- 22,188 CAD for international students
Additional fees:
- Application Fee - 110 CAD
- Incidental Fees (student ID, student association membership, etc) - 2,000 CAD
- Mandatory Health Insurance - 790 CAD for 1 year coverage
Requirements for applicants
Admission Requirements
- Ontario Secondary School Diploma or equivalent
- Grade 12 English (C or U)
- Video Introduction
- Current Resumé
- Social Media Campaign Portfolio
Please note that George Brown is committed to ensuring that applicants will succeed in their program of choice and meeting the minimum requirements does not guarantee admission to the program. Applicants may be required to have grades higher than the minimum requirements stated.
English language proficiency
- George Brown English for Academic Purposes (EAP) Program - Level 8;
- IELTS (Academic) - 6.0, minimum 5.5 in each skill band;
- TOEFL - 80 (online) minimum 20 in each skill band;
- Duolingo English Test - 105;
- MELAB - 80;
- PTE (Academic) - 54, overall minimum, 50 in each skill band;
- CAEL - 60 (overall);
- Cambridge English Exams (B2 First, C1 Advanced or C2 Proficiency) - 169 or more (with no individual skill below 162).
About the university
George Brown College opened its doors in 1968, welcoming just over 2,000 students.
Since then, full-time student population has grown to more than 30,000. People come to George Brown from across the Greater Toronto Area, the country and the world to develop the skills and gain the real-world experience needed to succeed in the workplace. Since 2004, under current President Anne Sado’s leadership, George Brown has more than doubled in size, broadened international partnerships and increased commitment to strengthening the cultural, economic and social fabric of Toronto.
About George Brown College
The college located in Toronto, Canada. It has three campuses - Casa Loma, St.James, Waterfront, other locations where students attend classes and Student Residence.
George Brown College educates a blend of theory and hands-on experience, prioritizes real-world learning and provides students with opportunities to work alongside industry professionals in applied research and fields education opportunities. Its industry partnerships mean students get the latest trends and tech they can expect in the field. The college offers 170 programs in 7 centers. They include Art, Design and Infromation technology, Business, Community Services and early childhood, Construction and Engineering technologies, Health Sciences, Hospitality and Culinary arts, Preparatory and liberal studies.
Experiental and work-integrated learning oportunities are availabale to students to take part in.
6 reasons to study at George Brown
- Study in Downtown Toronto
- Hands-on, real world experience
- Infromed by industry
- Expert instructors
- Applied research
- Promoting enterpreneurship
