Bachelor of Arts - Graphic Design, pathway in Advertising
- 3 years
- Duration
- 16,100 EUR/year
- Price
- Sep 2025
- Start
- May 2025
- Deadline
- Bachelor
- Degree
- Campus
- Format
- Barcelona / Spain
- Location
Program description
Aspiring audiovisual designers can hone their strategic, creative, and artistic skills in the Graphic Design, route in Advertising course.
Taking graphic design beyond its academic confines, this course equips students with the innovative spirit essential for success in the advertising industry. Not only will you be working on design projects, but you'll also be learning how to establish visual communication campaigns through things like concept creation, brand strategy, and art direction.
In addition, your final project for this degree program will be based on a real client's requirements, so you'll be able to put everything you've learned into practice right away.
Program structure
1st YEAR
- Foundation project 1
- Representation techniques 1
- Project communication 1
- Introduction to marketing
- Science applied to design
- Colour and form
- Foundation project 2
- Representation techniques 2
- Project communication 2
- Technical drawing 1
- Sociology
- Volume
- History of arts and design
2nd YEAR
- Informatics graphic design 1
- Animation techniques
- Graphic design workshop 1
- History of graphic design
- Semiotics
- Graphic techniques in graphic design
- Graphic design photography
- Typography 1
- Audiovisual graphic design
- Digital communication 1
- Informatics graphic design 2
- Typography 2
- Copywriting
- Interdisciplinary project
3rd YEAR
- Graphic design strategy and management
- Workshop 2
- Corporate identity project
- Photography creation
- Project communication 3
- Project 1
- Creativity workshop
- Media planning
- Editorial project and interactive communication
- Contemporary communication
- Packaging project
- Multidisciplinary workshop
Price
Fee for two semesters (1 year) is 16100.00 EUR for international students
Requirements for applicants
ENTRY REQUIREMENTS
- Age - be 18 years old by December 31st of the first year of the course;
- Transcripts of their last year of high school (or equivalent, translated into English or Spanish)
- Motivational Letter (500-600 words). Tell us why you’ve chosen this Course and why you want to study with us.
- Submit a 500-600 words essay
LANGUAGE REQUIREMENTS
To prove their proficiency in the required language, the applicant must either:
- submit one of the accepted language certificates listed in the table below (the certificate cannot have been awarded more than 2 years before the application is made to IED);
- take the IED language assessment.
RECOGNISED CERTIFICATES
- IELTS Academic ≥ 5.5
- Cambridge C2 Proficiency (CPE)
- Cambridge B2 First (FCE)
- Cambridge C1 Advanced (CAE)
- B2 Vantage Bulats ≥ 60 (All 4 skills should be passed: listening, reading, speaking and writing)
- TOEFL IBT ≥ 68
- PTE Academic ≥ 59
- ISE Level II (All 4 skills should be passed: listening, reading, speaking and writing)
- ISE Level III (All 4 skills should be passed: listening, reading, speaking and writing)
- ISE Level IV (All 4 skills should be passed: listening, reading, speaking and writing)
About the university
Since 1966, we have been the largest Higher Education Network in the creative area to keep both a worldwide perspective and a strongly Italian cultural matrix.
Our educational strategy has evolved over time, but at its core remains the same: we mix theoretical study with hands-on experience and the expertise of working experts. One of the things we emphasize in our classes is always thinking ahead, in the here and now. We are a diverse, multidisciplinary institution that views design as a tool for social transformation.
Among the many international academic networks in which we participate are Cumulus, Elia, and WDO, just to name a few.
Campuses
In the 1970s and 1980s, we expanded to Rome (1973), Cagliari (1984), and Turin (1989) in Italy.
Beginning in 1994 with the Madrid campus and continuing on to Barcelona in 2002, Spain's modern era began in the 1990s.
The Group also spread internationally, establishing a presence in Sao Paulo, Brazil, in 2005, and then in Venice, Italy, in 2007, Florence, Italy, in 2009, and Como, Italy, in 2009, with the acquisition of the Aldo Galli Academy of Fine Arts. The Group expanded its footprint in Brazil in 2014 by renovating the Cassino da Urca and opening a campus in Rio de Janeiro; in 2020, the Group will expand its presence in Spain by purchasing the Centro Superior de Diseo Kunsthal in Bilbao.
Read more about IED Istituto Europeo di Design, Italy, Spain, Brazil
