Bachelor of Arts (Hons) - Visual Design
- 3 years
- Duration
- 18,700 EUR/year
- Price
- Sep 2024
- Start
- June 2024
- Deadline
- Bachelor
- Degree
- Campus
- Format
- Milan / Italy
- Location
- The Istituto Marangoni
- School
Program description
Visual designers today adopt a holistic perspective on the creative design process, taking into account not only the technical aspects of an image, but also its aesthetics, the message it needs to convey, and the intended audience.
This three-year program explores the communication of visual design through the development of original concepts in graphic design and new media applicable to the entire spectrum of the creative industries.
Program structure
Year 1:
- Information Technology Fundamentals
- Graphic Techniques
- Social Communication
- Printing Technologies
- Design History and Culture
- Publishing Graphics
- Basic Design
- Photography
- Graphic Design
- Image Semiotics
- Physics for Design
- Foreign Language
- Free Study Activities
Year 2:
- Introduction to Design Information Technology
- Sociology and Anthropology of Communication
- Aesthetic Trends History
- Image Digital Processing
- Mass Communication
- Design Rendering and Communication
- Environment Design
- Fashion Project Communication
- Brand Communication
- Visual Research
- Multimedia Planning
- Free Study Activities
Year 3:
- Multimedia Information Technologies
- Multimedia Information Technology
- Multimedia Design
- Marketing
- Communication Design
- Iconography
- Organization Skills and Enterprise Performance Management
- Rendering
- Fashion Project Communication
- R&D internship
- Dissertation
Price
Fee for two semesters (1 year) is 18700.00 EUR for international students.
Enrollment Fee — 4000.00 EUR.
Requirements for applicants
To apply, the following documents are required:
- Copy of high school diploma or equivalent;
- Signed personal statement (motivational letter);
- Completion of entry test*
- An aptitude interview: candidates are required to take an aptitude interview either via Skype or face to face.
- For non English/Italian native speakers: certificate of language skills, level b1 of Common European Framework of Reference with specific requirements (e.g. IELTS 4.5 without elements below 4.0).
*Entry Test for creative courses: applicants are requested to submit 6 self-produced Creative Ideas and a skills test consisting of 4 multiple-choice questions.
The Creative Ideas can be anything that visually describes their inspiration and the area of study that they have chosen.
They can be submitted in the form of sketches, drawings, photographs, moodboards and collages (the 6 creative ideas might also be a mix of these). They can also be:
- personal reinterpretations of objects, environments, people, situations, etc..
- design ideas: representations of personal creations such as outfits/fashion collections, objects, furniture pieces, interior spaces, etc. (according to the desired course you are applying to).
All items must be submitted in A4 or A3 format, in .pdf,.tiff, .jpg, .zip.
About the university
In 1935, Milanese tailor Giulio Marangoni established Istituto, which by 1942 had evolved into the Scuola Professionale Artistica. While the school's focus was initially on educating pattern makers and seamstresses, it shifted to fashion design, product development, and marketing in the 1970s and 1980s.
The Istituto Marangoni is an exclusive fashion and design institute in Italy.
Milan, in Lombardy, is the institute's headquarters; it also has outposts in Florence, London, Paris, Shanghai, Shenzhen, Mumbai and Miami.
The university has partnerships with more than 4,500 global brands and businesses, giving students and alums access to a wealth of resources and opportunities. As a result of the school's close relationships with businesses on a worldwide and local scale, it is able to help current students and alums map out a career path that is tailored to their specific interests and aspirations within the fields of management and business.
Istituto Marangoni's Italia campuses teaches all of the Institute's core curricula:
- Fashion Courses
- Design Courses
- Art courses
Career services help students connect with possible employers, make business connections, and get internship experience.
By the time they graduate, practically all students have designed multiple collections for the Milan Fashion Show. Students visit profile displays, trading floors, presentations, and podium demonstrations as part of the curriculum.
