Graduate Certificate - Public Relations

1 year
Duration
19,420 CAD
Price
Rolling admission
Start
Rolling admission
Deadline
Certificate
Degree
Campus
Format
Welland / Canada
Location
Niagara College International
School

Program description

Are you an observant narrator with a keen eye for detail, a strong interpersonal skillset that includes research and writing, strategic communications, and analysis?

As a public relations (PR) professional, you will possess good written and verbal communication skills and aware of the significance of clear communication between the public and a business.

Highlights

  • Learn the strategic communication and public relations techniques required to thrive in the dynamic and ever-changing field of PR.
  • Get practical experience in the classroom with a 152-hour field placement and projects with industry customers for applied learning in the second term.
  • The curriculum goes above and above the requirements of the present provincial PR program, with a focus on social media and guidance from a program advisory council to ensure industry relevance.
  • Offers numerous possibilities for students to network with professionals in the business.

Program structure

Term One

  • Public Relations Principles I
  • Writing Principles
  • Media Relations
  • Social Media Strategies
  • Organizational Communications
  • Computer Applications Design I

Term Two

  • Advanced Writing
  • Public Relations Principles II
  • Special Event Development and Management
  • Public Relations Applied Projects
  • Social Media Strategies II
  • Desktop Publishing II
  • Field Placement - Public Relations

Price

Level One

  • Tuition — 8,225 CAD
  • Ancillary Fees — 1,965 CAD
  • Material Fees — 0 CAD
  • Level Total — 10,190 CAD

Level Two

  • Tuition — 8,225 CAD
  • Ancillary Fees — 1,005 CAD
  • Material Fees — 0 CAD
  • Level Total — 9,230 CAD

Estimated Program Total: 19,420 CAD

Requirements for applicants

Admission Requirements

  • Bachelor’s Degree in any field of study OR
  • Ontario College Diploma (or equivalent) in a related area of study (as determined by the College) including Business and Management Studies, Communications, Journalism, or Broadcasting OR
  • An acceptable combination of related work experience and postsecondary education (as determined by the College) outlined in a portfolio submission
  • Proof of English proficiency

Language Proficiency Admission Requirements

You will be required to provide proof of one or more of the following:

  • Niagara College Mature Student Test for English
  • Grade 12 English at the C or U level (Ontario High School Curriculum)
  • ACE English (Academic Upgrading)
  • International Credential Assessment for studies outside of Canada

If English is your subsequent language, Niagara College (for the purposes of admission to standard non-competitive programs) will also accept these English Language Test Scores

  • Cambridge English Exams (B2 First/FCE, C1 Advanced/CAE or C2 Proficiency/CPE) - 169 – No skill under 162
  • International English Language Testing System (IELTS) including Indicator Test** 6.0 – No individual band under 5.5.
  • Duolingo Language Test - Overall score of 105+, with no individual score under 95
  • Internet-based (IBT) Test of English as a Foreign Language (TOEFL) including Special Home Edition Test - Paper-based: 500, Computer based: 173, iBT: 79, Minimum: 20 Writing, 20 Speaking
  • Pearson Test of English (PTE) - 46+, with no individual skill under 36
  • Canadian Academic English Language Test (CAEL) including CAEL Online Proficiency Test - 60 – No individual band under 50.
  • Niagara College’s English for Academic Preparation program (EAP) - Completion of Level 5 English for Academic Preparation (EAP) program with 70% and no individual grade under 50%

About the university

Niagara College, with campuses in Welland and Niagara-on-the-Lake, is conveniently located in the center of the Niagara Region, only minutes away from one of the world's most popular tourist destinations. The college is home to more than 130 cutting-edge academic programs.

All of our campuses are home to state-of-the-art facilities and innovative teaching methods, including small class sizes, cutting-edge research, and real-world application.

These courses put students in an interactive and technologically advanced learning environment. Our grads are well-versed in multiple cultures, quick learners, and risk takers who push the envelope of what's possible in business in Niagara, Canada, and beyond.

Why Niagara College?

  1. 130+ certificate, diploma, apprenticeship and Bachelor's Degree programs
  2. 600+ credit, vocational and general interest courses
  3. We care about you and want you to succeed - employers report high levels of satisfaction with the skills and knowledge possessed by NC graduates.
  4. Building a sustainable future
  5. More than seven thousand students per year participate in cooperative education, field placements, internships, learning enterprises, apprenticeships, clinical placements, course-based research, and fieldwork in about one hundred different academic disciplines.

Read more about Niagara College International, Canada

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