Master of Science - Marketing Communications Management

1 year
Duration
16,800 GBP
Price
Rolling admission
Start
Rolling admission
Deadline
Master
Degree
Campus
Format
Oxford / United Kingdom
Location
Oxford Brookes University
School

Program description

Take advantage of our Marketing Communications Management MSc to expand your knowledge and abilities.
This conversion course is intended for learners who have little prior marketing knowledge. However, if you have a history in marketing, you can hone your knowledge and abilities, especially in the following fields:

  • brand communication strategies
  • the use of branded and content management
  • and the more traditional methods such as advertising and public relations

You'll be working on actual projects for actual clients. Additionally, you have the option of taking a yearlong paid, supervised work placement in a marketing capacity if you begin in September. Your work experience will help you in areas like the following as you pursue a future career:

  • advertising 
  • public relations 
  • social media marketing
  • influencer marketing 
  • branded content
  • content marketing 
  • media planning

Program structure

Year 1

  • Introduction to the Principles of Marketing
  • Understanding Customer Behaviour
  • Research Methods for Events and Marketing
  • Professional and Academic Development
  • Strategic Brand Management
  • Brand and Marketing Communications
  • Content Marketing Management
  • Digital and Social Media Marketing Strategy

Final Project

  • Dissertation
  • Client Project

Marketing Practice (sandwich mode)

Price

  • Tuition Fee - 16,800 GBP
  • Placement - 2,000 GBP

Requirements for applicants

Specific Entry Requirements

  • a minimum of a second-class honours degree
  • or equivalent overseas degree from a recognised institution
  • or equivalent professional or other qualification

English Language Requirements

  • IELTS minimum 6.0 (with a minimum of 6.0 in reading and writing and 5.5 in listening and speaking)

About the university

The history of Oxford Brookes University spans more than 150 years. We began as a modest School of Art in rented classrooms and have expanded into one of the UK's top modern universities with a reputation for distinction in teaching and research on the local, national, and worldwide levels.

Our primary goal is to provide a top-notch educational experience that helps each of our graduates to be competent, self-assured, and prosperous. The standard of instruction students receive is an integral component of this.

Oxford Brookes works with a wide range of partners both domestically and internationally. Our connections are essential to improving our instruction, research, and information sharing. Additionally, they provide our students a wealth of placement, internship, and employment options.

In cooperation with our Associate College Partners as well as directly, we offer a variety of higher education and degree apprenticeships (ACPs).

Read more about Oxford Brookes University

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