Master - Luxury Management and Customer Experience — Italian Excellence
- 1 year
- Duration
- 18,000 EUR
- Price
- Sep 2024
- Start
- June 2024
- Deadline
- Master
- Degree
- Campus
- Format
- Rome / Italy
- Location
Program description
The Master's program aims to develop future professionals in the hospitality, jewelry, and luxury industries, with an emphasis on Italian excellence and the luxury customer experience.
It also aims to equip young professionals with the technical and managerial skills necessary to operate in the luxury sector today.
For a comprehensive Italian experience, spend a year in Rome and a week in Milan. This will allow you to connect with influential individuals in the field and take advantage of networking possibilities.
Program structure
This is an intense, specialized, and highly personalized learning process. The courses have been completely revamped in an experiential key to make sure you have an amazing program experience from the very beginnin
- Introduction to the luxury sector
- General management (distance learning)
- Corporate Finance
- Strategy
- Management Accounting
- Supply Chain Management
- Marketing
- Luxury industry and managing excellence in the value chain (John Cabot University, Rome, Italy)
- Analysis of the Luxury Value Chain
- Quality in Luxury Services: creating the right customer experience
- Luxury branding and communication (John Cabot University, Rome, Italy)
- Creating and Managing a Luxury Brand and Brand Portfolio
- Communication & Promotion
- Electives (John Cabot University, Rome, Italy)
- Rome and “la dolce vita”: Luxury Customer Excellence
- Luxury Operation Services in Hospitality
- Digital Luxury: Digital Marketing and Comms, Luxury and the Metaverse, Virtual Luxury
- Luxury and the italian way (optional week in Milan)
- Students can spend a week at POLIMI GSoM in Milan, which is optional, to learn about luxury companies and get some networking opportunities.
- Project work/internship
Price
Requirements for applicants
The requirements for the programme are:
- Application form
- Application fee (€100 non-refundable fee)
- A bachelor’s degree or recognised equivalent from an accredited institution (minimum 3 years’ full-time study) in any discipline
- CV or resume in English
- University transcripts
- English certificate (TOEFL, IELTS or equivalent) for non-native speakers
- Motivation letter (in English)
- At least one reference letter
- Copy of valid passport
- Digital passport-sized photo
- Financial Aid Essay (if applicable)
About the university
![Master - Luxury Management and Customer Experience — Italian Excellence](/assets/cache_image/POLIMI/polimi-002_240x0_84f.webp)
We at MIP Politecnico di Milano are immensely proud of the legacy we have established as a school offering internationally renowned technical and analytical management programs since its founding more than 40 years ago.
Our new name, POLIMI Graduate School of Management, is an amalgam of our long history of academic leadership and a reference to our roots in Milan, where we both teach and live.
With our newfound maturity comes a new chapter in our story, complete with a changed name and revised identity. Not only does our new name communicate that we are an ecologically focused school, but it also conveys our place inside the Politecnico di Milano.
Accreditations
We have always stood out for the quality and excellence of our programmes. Today, we are one of the few “Triple Crown” schools worldwide (<1%), meaning that we are accredited by the three most important accreditation organisations, AACSB, AMBA and EQUIS.
Rankings
We have been recognized more and more over the years for the high caliber of our programs. We are ranked among the top 40 business schools in Europe by the most reputable international rankings available today, and our online MBA program is among the top 10 globally.