Master of Science - Marketing
- 1,5 years
- Duration
- 45,610 USD/year
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- Master
- Degree
- Campus
- Format
- Tucson / USA
- Location
Program description
Gain insight into what motivates customers and discover ways to enhance their online, in-store, and overall experiences.
You will study how to create integrated marketing plans, perform market research, and create pricing strategies in our STEM-designated Master of Marketing program, which is the only one in Arizona. Additionally, the program can be finished in as short as 12 months, putting you on the fast track to leadership roles in various industries, including market research, product development, and advertising.
The MS Marketing program equips students with a comprehensive understanding of essential marketing principles, strategic decision-making, and analytical skills. Key learning outcomes include:
- Analyzing Markets and Customers
- Applying Statistical Tools for Data Analysis
- Developing Marketing Strategies
- Conducting Marketing Research
Program structure
You will have 12-16 months of immersive education. Your instructors will be cutting-edge marketing experts who are researching anything from the effects of early exposure to advertising to views of "coolness" in communications. Coursework in marketing management, relationship marketing, and marketing analytics can get you started straight away.
Remember that classes in the fall are only offered in the fall, and classes in the spring are only offered in the spring, while you are organizing your classes.
Price
Tuition Fee - 45,610 USD/year
Application Fee — 90 USD
Contact EduMapple manager to learn more about scholarship opportunities
Requirements for applicants
- An awarded four-year undergraduate bachelor's degree from a regionally accredited U.S. institution, or a comparable international degree recognized by the home country Ministry of Education.
- Minimum GPA of 3.0 or higher based on a 4.0 scale for Degree-seeking applicants
- Resume
- Statement of Purpose
- 1 Professional Recommendation
- Transcripts from all colleges/universities
- GMAT or GRE results (School Code 4832). Scores are not required for the Fall 2025 admission
English Language Requirements
- TOEFL iBT 79
- IELTS composite score of 7.0
About the university

With more than 300 degree options, the University of Arizona, a top-100 university globally, provides chances for resume-building and transformative education. With collaborations with NASA, learn from professors who have won Nobel Prizes and aim high in your research.
The mission
We will continue innovating and improving our educational methods to set the standard for creating adaptive problem-solvers who can take on our biggest challenges.
The University of Arizona promotes learning and innovation in ways that benefit students, professionals, and communities alike, from its main campus, established in 1885, to outposts worldwide.
Key Rankings:
- #95 Top World University (CWUR 2023)
- #48 Top US University (CWUR 2023)
- Sixth US University in NASA-funded Activity (HERD 2021)
Read more about The University of Arizona