Master of Arts - Strategic Fashion Marketing
- 1 year
- Duration
- 30,890 GBP
- Price
- September
- Start
- June
- Deadline
- Master
- Degree
- Campus
- Format
- London / United Kingdom
- Location
Program description
The MA Strategic Fashion Marketing programme at London College of Fashion has a global reputation for launching successful careers, known for recruiting high-calibre students and achieving excellent graduate employability. It provides a learning environment where business graduates develop both creative and strategic skills in fashion marketing, brand strategy, consumer insights, and digital communications.
The course challenges students to rethink industry norms and develop innovative, holistic problem-solving approaches, with a focus on luxury, international strategy, sustainability, and digital technologies. Industry speakers provide networking opportunities and showcase new sector thinking, preparing graduates to navigate the dynamic fashion industry successfully.
Program structure
Block 1
- Fashion Marketing Strategy (20 credits)
- Brand Management (20 credits)
- Consumer Insights for Communications (20 credits)
Block 2
- Elective Units (20 credits)
Students will have the opportunity to participate in an elective unit as part of this course. This is an opportunity for students to collaborate with students from other courses within the college.
The following is an example list of electives that have been previously delivered:
- Creative Decision Making for Fashion Enterprise
- Cultural Programming
- Fashion Politics and Cultures
- Fashion Practices for Social Change
- Fashion Together: Collaboration for Innovation
- Advanced Marketing Strategy (20 credits)<
- Advanced Research Methods (20 credits)
Block 3
- Masters Project (60 credits)
Price
Tuition fee:
- 30,890 GBP per education*
*Tuition fees may increase in future years for new and continuing students on courses lasting more than one year. For this course, you can pay tuition fees in instalments.
You may need to cover additional costs which are not included in your tuition fees, such as materials and equipment specific to your course.
Requirements for applicants
The standard entry requirements for this course are as follows:
- An Honours degree at 2.1 or above in a related discipline
English Language Requirements
- IELTS level 7.0 with a minimum of 6.0 in reading, writing, listening and speaking.
About the university
The University of the Arts London (UAL) produces and encourages the creativity essential for a better future. Its colleges have been at the forefront of innovative education since 1842, creating work with a lasting impact on people and the planet, driven by curiosity, imagination, and purpose.
London is fundamental to UAL's identity, providing a vital context where the university connects and exchanges ideas with individuals from all walks of life. Globally, its creative network influences education, culture, business, and society.
Through innovative research and creative instruction, UAL's faculty and staff bring fresh perspectives to education. The university enables students to build the careers they desire by working with them at every level - from pre-degree to postgraduate, and from short courses to online learning.
UAL's colleges
Ranked second in the world for art and design, UAL comprises six distinct colleges:
- Camberwell College of Arts
- Central Saint Martins
- Chelsea College of Arts
- London College of Communication
- London College of Fashion
- Wimbledon College of Arts
Together, they form a community of creatives, innovators, trailblazers, and storytellers, united in their mission to reimagine the future.
Courses in the visual arts, animation, screen, communication, fashion, media, and performance are available at the undergraduate and graduate levels.
