Master - Social Communication and Public Relations

2 years
Duration
2,800 EUR/year
Price
Rolling admission
Start
Rolling admission
Deadline
Master
Degree
Campus
Format
Warsaw / Poland
Location
University of Economics and Human Sciences in Warsaw
School

Program description

Communication is the lifeblood of any business or organization in today's world. Because of the advancement of digital technology, particularly social media, communication skills and the ability to create an image are becoming increasingly important not only in large corporations.

This program will teach you about the operation of modern media, communication techniques, and psychological secrets of persuasion. You will learn how to manage, build, and control complex outreach campaigns using a marketing approach.

After completing this specialization, you will be able to enter the world of media and advertising. You can work in public relations agencies, advertising agencies, central offices, social communication and public relations departments of companies in various industries, public administration, banks, social organizations, political parties, and as a press officer, media relations specialist, or promotion.

Program structure

1 YEAR

1 SEMESTER

  • Statistical methods
  • Entrepreneurship
  • Public relations
  • Management concepts
  • Ethics in managemen
  • Civil law

2 SEMESTER

  • Strategic management
  • Art of negotiation
  • International marketing
  • Commercial law
  • Modern business process management

2 YEAR

3 SEMESTER

  • IT management systems
  • Logistics
  • Total quality management
  • Social communication
  • Mass media and public opinion
  • Interpersonal communication training

4 SEMESTER

  • Media relations
  • Marketing on the enterprise market
  • Psychology of persuasion and propaganda
  • Management of the infrmation compaign

 

Price

  • ANNUALLY 2,800 EUR
  • PER SEMESTER* 1,550 EUR

*Semester payment is possible from the second year of studies.

 

Requirements for applicants

  1. English Proficiency Proof (IELTS, TOEFL, CAE)
  2. Translation of the Bachelor’sdiploma made by a certified interpreter 
  3. Official transcripts from all college-level credit courses obtained while in high school (if any).

About the university

Opportunities abound Poland's University of Economics and Human Sciences. Our state-of-the-art facility is conveniently located in the middle of Warsaw, and it provides students with a range of opportunities for personal growth, professional advancement, and intellectual exploration.

We are one of the best private universities in Poland and have been providing education in the humanities, social sciences, and economics for over 20 years. Our innovative teaching methods and welcoming attitude toward student ideas and initiatives set us apart.

Vizja Park - a campus of dreams

There are a total of 118 classrooms available on campus, in addition to four auditoriums with a combined total of 223 and 296 seats, and a main auditorium with a foyer that can carry up to 463. We are able to offer courses in areas like statistical computation, computer graphics, database management, mobile app development, and the use of any and all programming languages thanks to the eight computer labs located throughout the building.

The University in rankings

Since its inception, Warsaw's University of Economics and Human Sciences has carefully selected its faculty, hiring only the most eminent academics and professionals from Poland and beyond. Because of this, our University has been steadily climbing in national rankings. Students and applicants alike sing our praises because they know they will be taught by some of the best in the field.

Internationally recognized CEEMAN IQA Accreditation has been granted to the University.

The University has partnerships with many other world-class universities and research facilities in a variety of nations.

Read more about University of Economics and Human Sciences in Warsaw, Poland

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