Bachelor of Arts - Nature-Based Tourism Management

4 years
22,460 CAD/year
Rolling admission
Rolling admission
University of Northern British Columbia

Program description

This program appeals to those who love the outdoors and want to ensure that it is used in a sustainable way for future generations to enjoy.

You will investigate the provision of nature-based tourism and outdoor recreation, with a focus on sustainability, social and environmental justice, and entrepreneurship. Students can specialize in marketing and entrepreneurship, outdoor education and leadership, communities and tourism, or the environment and society.

Raise your critical awareness and investigate best practices in ecotourism, adventure tourism, and Indigenous tourism in British Columbia, Canada, and around the world.

Outdoor learning, case studies, and practical projects are all part of the experiential learning that is integrated into almost every class. There are also opportunities to participate in faculty-supervised research, undergraduate research, and field schools.

Program structure

100 Level

One of the following:

  • Introductory Ecology
  • Introduction to Canadian Business
  • Microeconomics
  • Introduction to Planning
  • Field Skills
  • Foundations of Outdoor Recreation and Tourism
  • Introduction to Environmental Citizenship
  • Environmental Perspectives
  • The Aboriginal Peoples of Canada
  • Planet Earth
  • Earth from Above



200 Level


  • Introduction to Marketing
  • Statistics for Business and the Social Sciences
  • Basic Statistics
  • Environmental Perspectives
  • Global Environmental Challenge: Sustainability
  • An Introduction to Environmental History
  • The Practice of Conservation
  • Sustainable Recreation and Tourism
  • Ecotourism and Adventure Tourism
  • Outdoor Skills and Leadership
  • Recreation and Leisure Programming

Upper Division

300 Level


  • Entrepreneurship
  • Indigenous Environmental Philosophy
  • Aboriginal Perspectives on Land and Resource Management
  • Recreation and Tourism Impacts
  • Land Relations and Communities in Recreation and Tourism
  • Outdoor, Environmental and Experiential Education
  • Field School

400 Level

  • Nine credit hours from the following:
  • Protected Areas Planning and Management
  • Conservation Area Design and Management
  • The Culture of Adventure
  • Leadership Praxis
  • Critical Approaches to Outdoor Recreation Activities
  • Field School II
  • Internship
  • Special Topics
  • Independent Study




  • Tuition* 22,460 CAD
  • Student Fees* 1,690 CAD
  • Books* 1,600 CAD

*Tuition, fees and books are subject to change and vary among programs.


Requirements for applicants

  • Meet UNBC's English language requirements
  • Meet the international admission requirements by country or meet the admission with a General Certificate of Education (or equivalent)
  • Complete the required high school course equivalencies outlined in the Domestic tab prior.

About the university

One of Canada's top universities, UNBC is situated in the breathtaking scenery of northern British Columbia.

Excellent undergraduate and graduate learning opportunities are offered by UNBC in the areas of cultures, economics, health, sciences, and the environment. We share the exhilaration of new knowledge with our students and the results of our teaching and research with the world as one of British Columbia's research-intensive institutions. UNBC is a welcome place with a warm, inclusive, and supportive learning environment in addition to cultivating and celebrating academic excellence.

The University of the North by and for the North is UNBC. Our students, alumni, teachers, staff, and the communities we serve all feel a strong sense of ownership, purpose, and adventure as a result of our goal. We are also Canada's Green UniversityTM, paving the road for everyone's future to be more sustainable.


To affect people's lives and communities in the North and around the world while being Canada's top destination university in terms of personal character.


To have an impact on the world today and inspire future leaders.

UNBC's Academic Structure

  1. Faculty of Environment
  2. Faculty of Business and Economics
  3. Faculty of Human and Health Sciences
  4. Faculty of Indigenous Studies, Social Sciences and Humanities
  5. Faculty of Science and Engineering
  6. Division of Medical Sciences

Read more about University of Northern British Columbia, Canada

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