Bachelor of Communication and Media - Digital and Social Media
- 4 years
- Duration
- 16,466 USD/year
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- Bachelor
- Degree
- Campus
- Format
- Dubai / United Arab Emirates
- Location
Program description
The Digital and Social Media Specialization provides students with the chance to learn, explore, evaluate, and create media within the contemporary digital media environment. Students are acquainted with a process-oriented approach to media production, termed media design, which encompasses design thinking, design execution, and design deconstruction, and is essential to the media creation and consumption experience. All courses in this major are project-based. Your initiatives will manifest as a digital artifact — publicly accessible work on a social media platform. You will utilize Instagram, TikTok, YouTube, or Twitch to develop a project of your creation on a theme of your selection. These projects start modestly at the onset of your degree, although you have the ability to engage with them across disciplines, trimesters, and even years. These initiatives aim to provide practical experience, frequently mirroring the responsibilities of a social media manager, content developer, copywriter, brand ambassador, digital marketer, entrepreneur, or small company proprietor.
Program structure
Core Subjects
- Introduction to Communication and Media
- Global Media and Culture
- Media Ethics and Law
- Making Media
- Understanding Research Practice
- Global Media and Social Justice
- Media Ethnographies
- The Future of Work
Major Subjects
- Emergent Media
- Future Networks
- Digital and Social Innovation
- Game Media Industries
- Game Experience Design
- Advanced Digital Artefact
- Future Cultures
Price
- AED 60,429 / USD 16,466 per year (VAT 5% inclusive)
Note: Yearly fees will vary depending on number of subjects enrolled in
Requirements for applicants
- High school certificate or equivalent:
- Attestat with a minimum average of 3/5
- CBSE and ICSE, Grade 12 with a minimum average of 50%
- International Baccalaureate Diploma with a minimum average of 21 points
- English language proficiency:
- IELTS (Academic) overall score of 5.0 and minimum score of 5.0 in Reading and Writing
- TOEFL iBT overall score of 61
- All students applying for these programs are required to have an EmSAT in Mathematics with a score of 600 or equivalent
About the university
Founded in 1993, the University of Wollongong in Dubai (UOWD) is the first international Australian institution in the UAE. It is a branch campus of the University of Wollongong, which has locations in Australia, Hong Kong, and Malaysia. The University of Wollongong Dubai (UOWD) provides over 40 globally accredited bachelor and master's degrees in ten in-demand industrial categories. We are the first globally authorized Australian university in the UAE, serving over 3,500 students from 108 different countries.
UOWD students can select from a variety of graduate and post-graduate degree programs in engineering, business, ICT, healthcare, communications, and media. Our academics are led by a highly qualified and globally experienced faculty, each of whom possesses a PhD and is recognized as a leader in their area. They are actively involved in research activities spanning 100 ground-breaking topics and have significant industry contacts.
Our 152,000 graduates worldwide are pursuing careers with well-known blue-chip firms and industry heavyweights including 3M, ADCB, Adidas, Amazon, Deloitte, Emirates, FedEx, GE, IBM, Microsoft, and Pepsico. Furthermore, data shows that 83% of recent graduates are hired within six months after graduation.
